Understanding the Meaning of Social Stigma

The meaning of social stigma goes beyond labels—learn how it starts, spreads, and harms, and how empathy can help change everything.

Soul Sisters Tarot

6/28/20256 min read

Understanding the meaning of social stigma - Soul Sisters Tarot
Understanding the meaning of social stigma - Soul Sisters Tarot

Understanding the Meaning of Social Stigma

Interestingly, the word “stigma” comes from Ancient Greece, where a lot of creative words come from, and it represents a mark, a marking, a label, a stamp, or a tattoo. This word was actually used to label criminals, fraudsters, slaves, and traitors. Today, the meaning of the word has evolved, and social stigma is understood as discrimination against people, their “labeling” if they do not meet the criteria established by society. However, this all creates a vicious circle:

Discrimination → Prejudice → Stigmatization → Discrimination

💢What is social stigma?

Judgment, prejudice, contempt, and shaming, as a result of which a person is ostracized from society, which in turn destroys a person's identity.

A
mental/psychiatric disorder is like a stigma, and it is often believed that the person is to blame and has not earned sympathy or help. This is what invisible stigma looks like. However, when it comes to a physical disability and a person is ostracized and labeled, it not only shows the embarrassing stupidity of the stigmatizer, but it is also a visible stigma.

Nowadays, physical disabilities are tolerated a little more than mental problems.
Mental problems are not always visible to the eye, and as they say, what you can't see doesn't exist.

🔍How does social stigma develop?

Stereotypical – the belief that it is not a disorder or illness, but that the person is simply incompetent. Often related to the person's own established worldview.

"He is stupid."

Prejudicial – is also stereotypical, but a negative reaction is added. Feelings and attitudes play a big role here, because when people see something, they get a feeling about it, and here this is usually a negative feeling.

"It frustrated me how stupid a person can be."

Discriminatory – if there is already a prejudice, then people act accordingly. Here, all their feelings and attitudes are put into play.

"Since it makes me so nervous that he is so stupid, I am not going to have anything to do with him.”

😰What is the impact of social stigma?

Self-esteem drops because a person starts to think that maybe they are incompetent, and it is their own fault. Maybe I don't have a mental health problem. I am worthless. I am just incompetent and stupid.

Work efficiency and skill levels drop, making it harder to cope with life.

Help is not sought promptly, which makes
recovery take longer and more difficult.

Motivation decreases.

Experiences are negative, and the
future looks bleak.

The impact of
attitudes can lead to double harm, accompanied by self-blame and feelings of worthlessness. Drug addiction, alcoholism, overeating, or general self-destructive behavior can develop.

🙊Who stigmatizes others?

Everyone does it – Yes, we all do! Our brains work that way, but more importantly, do we NOTICE it? We have all labeled someone at some point in our lives. It feels so human and happens so automatically. It is done by those who have been exposed to the topic, as well as by professional medical professionals, social workers, and psychologists.

💪So, what to do?

Be more aware and notice your negative thoughts towards others, but also towards yourself.

Set an example and pass on awareness to your loved ones.

Be brave and talk about the problem, and explain.

Be more caring towards others.

Develop empathy, i.e., try to put yourself in other people's shoes or see things from their perspective or situation.

🧠How to stigmatize less?

Gain knowledge.

Think about your life when you have been through too much, and tell your story.

Talk to someone who has a mental health problem or who has
struggled with mental health in the past. Learn from other people's stories.

Learn from examples of events in society and around you.

🗣️What is your story?

Stigma stories from society

Society condemns drug addicts, alcoholics, and homeless people; there is never a question about how these once perfectly good and nice people got to this point. Is that so?

But if a celebrity you really like is facing such a problem, your big dream would be to meet them one day and take a picture as a keepsake.

Would your opinion of them change?

But if they come and tell their story, tell the whole truth about what happened, what they felt, and how the path disappeared from under their feet?

Would you understand them?

Maybe you even identify with them, right? Why do we condemn them, without knowing how a person ended up on the edge of the abyss, without knowing their story and the pain of their soul, their journey?

How many of us go along with public stigma and take negative attitudes from these stories with us?

Take a moment and ask yourself:

"Is this a person I would like to have in my life…"
As a coworker
As a friend
What if it were my parent?
What would you say?

And now ask?
What if that person were me?

Stigma in the home and family

Our parents want the best for us: the best education and a prosperous life. Is that so?

But why do we hear over and over again how young people do not find understanding from their parents?

A young person makes their own choice of profession, exactly the one they think is most suitable for them at that moment, but their parents condemn the choice.

It is not prestigious enough!
Where are you going with this education?
If you make this choice, you will not get anywhere in life.


Often, stigmatization continues even when a young person sticks to their choice.

If you are told throughout your childhood that you only learn for yourself, then I ask, if a child learned for himself, why can't he make his own choice when he enters life?

So, did they still learn from their parents, and now the parents are shopping around for which school and which profession would be the best?

There are actually many stories where children do not find support from their parents. If it were necessary to seek professional help now, the parents would think, "My child isn't crazy, so why should he go?" Why do parents have such attitudes? Where do they come from?

Reflections on stigmas in the world

Why is it that fat people are fat, and if they don't fit into the template created by society, then they have no hope? They don't fit in anywhere? Why? Because they have more curves than some others? Because they have more character than the average person?

Why did she put on that pink dress? She looks terrible in it. So big and pink!
My God, why is she eating a burger? She shouldn't even look that way!


I ask back?

Are they only allowed to wear black?
But maybe there's a deeper reason behind it, some illness?
Maybe she doesn't want to look like a pencil?


If you were condemned like this: wrong hairstyle, crooked legs, sloping shoulders, small head, narrow lips, bald head, then I ask? Why is one "flaw" worse than the others?

Why is “fat” a swear word, but then again, we see that for a lot of people, someone who swears is cool?

Isn’t that a bit unfair?

On the one hand, bad seems to be cool and awesome, but on the other hand, we condemn and see differences as a negative thing. Bad is suddenly good.

If you have a good heart, empathy, and are a beautiful soul on the inside, that counts many times more.

They say that
beauty starts from the inside – yes, because that beauty radiates outward.

🌱Through empathy and understanding, we change the world - literally

We are all individuals, we are all beautiful people in our own way, and we create our own future. There is a saying that says, Be yourself, and the world follows. If a man wants to be with a man and a woman with a woman, then it is so unconventional that labeling happens very quickly.

Is that obscene?
It is disgusting to watch!
The world is created in such a way that there are men and women. Women wear dresses and men wear trousers.


There are those among us who are different, so to speak, they stand out and are special. They are called weirdos, crazy. At the same time, all of these people
have found a way to cope with life. They do not complain; they work and endure the stigmatizing avalanche of criticism. None of us knows and has not seen what their journey has been like, what difficulties they are enduring.

What we often see on
social media is that people have this time to comment, and very negatively at that, and it feels like they have time for spreading negative things, but when it comes to their own life, they don’t have time to change anything. A person simply takes the time to say bad things about someone.

Ask yourself: “How does this affect me?”

Let’s live and let others live.

Help make the change!
Contact us and tell your story.
We wish everyone more attention and empathy.

With love,
Gerly & Caitlin
Soul Sisters Tarot